Technical SEO Services
TECHNICAL SEO SERVICES, THOUGH COMPLEX, SHOULD BE UNDERSTANDABLE GIVEN YOUR SITE’S HEALTH DEPENDS ON IT BEING DONE WELL!
So why is technical SEO important if it can be so risky?
Search engines penalise websites that aren’t configured as well as they could be, so the ranking rewards can be high if your site issues are addressed.
Many issues may need addressing, like slow loading speed, duplicate content, and broken links, which all contribute to the problem.
What’s important is understanding the level of ability and experience your SEO has in implementing these changes on your website.
Of course, this is frequently hard to prove. However, it’s well worth understanding if they’ve experience working with the content management system and the theme your site runs on.
How can you tell if your SEO is good at Technical SEO?
So, say you have a WordPress site running a Divi theme. Then, get them to provide you with a client site they have optimised. Failing this, ask them to show you a WordPress site on which they did technical SEO. Then, you can use some freely available tools, like Pingdom and GT Metrix, to check the site speed for yourself.
If it’s over 3 seconds, then you might want to look at their site. This should give you a good understanding of their capabilities. If it’s slow, too, then it might be worth considering other suppliers in your shortlist.
Choose a technical SEO services provider with a wealth of experience!
The plan was always to focus on offering affordable SEO services to B2B SMEs in the Midlands. However, things don’t always work out that way.
I’m delighted to say that I’ve been a victim of my success in the eight years since starting!
This has involved working with companies in the Republic of Ireland, Switzerland, Romania, and even further afield, including the United States and New Zealand.
In addition, I’ve worked for business sectors I hadn’t planned on working with, including B2C and B2B organisations. These have ranged from accountants and estate agents to pharmacies, physiotherapists, and florists.
Working with the B2C community has also meant creating fully transactional sites for confectionery wholesalers and personalised wooden gift manufacturers.
My diversity hasn’t ended there. My work portfolio has included content creation, social media marketing, and even website design on the odd occasion!
This has also meant a huge amount of learning various content management systems and software applications I’ve had to address, from your common or garden WordPress site to more specialist platforms like Umbraco (as illustrated in the diagram).
How I can improve your technical SEO?
Evaluating the biggest issues that are holding back your site are determined and then addressed
Slow load times through pictures that are incorrectly sized or scaled can have a big impact on load times
Broken links can irritate your audience as well as the search engines
Search engine confusion is reduced when there is clarity that each page serves a particular purpose and /or addresses a specific topic
From missing titles to meta descriptions, these can all have a big impact on the ranking ability for each incomplete page
Out of date themes and plugins can substantially reduce both your site's functionality, site speed, and security
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